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Real Estate’s Weird Right Now—Here’s How to Win...

2025: The Year the Market Looked at Us and Said, “Plot Twist!” If you’re a real estate agent or investor wondering whether you’re in the Twilight Zone or just today’s...

Real Estate’s Weird Right Now—Here’s How to Win...

2025: The Year the Market Looked at Us and Said, “Plot Twist!” If you’re a real estate agent or investor wondering whether you’re in the Twilight Zone or just today’s...

Why Handwritten Letters Outperform Printed Mail...

In today’s world of slick marketing and mass-produced everything, one simple truth still holds: people respond to genuine human connection. At First Touch Letters, we specialize in creating real, handwritten...

Why Handwritten Letters Outperform Printed Mail...

In today’s world of slick marketing and mass-produced everything, one simple truth still holds: people respond to genuine human connection. At First Touch Letters, we specialize in creating real, handwritten...

Real Estate Direct Mail Response Rates Are Up i...

The Sun’s Out and So Are the Sellers We’re not saying the sunshine is responsible for the spike in response rates… but we’re not not saying it either. Because lately?Our...

Real Estate Direct Mail Response Rates Are Up i...

The Sun’s Out and So Are the Sellers We’re not saying the sunshine is responsible for the spike in response rates… but we’re not not saying it either. Because lately?Our...

Best CRMs for Real Estate: Because Sticky Notes...

Let’s be honest. Most of us in real estate have tried the “organized chaos” method:✔️ Leads scribbled on napkins✔️ Follow-ups buried somewhere in your inbox✔️ That one seller you meant...

Best CRMs for Real Estate: Because Sticky Notes...

Let’s be honest. Most of us in real estate have tried the “organized chaos” method:✔️ Leads scribbled on napkins✔️ Follow-ups buried somewhere in your inbox✔️ That one seller you meant...

Handwritten Letters Can Help Your Farm List—Wit...

Hey there, hardworking real estate superheroes. Let’s talk farming. No, not the kind with tractors and cows—although, if you're farming a rural area, who knows? We're talking real estate farming:...

Handwritten Letters Can Help Your Farm List—Wit...

Hey there, hardworking real estate superheroes. Let’s talk farming. No, not the kind with tractors and cows—although, if you're farming a rural area, who knows? We're talking real estate farming:...

How Many People Throw Away Direct Mail?

Direct mail marketing remains one of the most powerful tools for businesses — especially for real estate investors and agents trying to reach motivated sellers or potential clients. But let’s...

How Many People Throw Away Direct Mail?

Direct mail marketing remains one of the most powerful tools for businesses — especially for real estate investors and agents trying to reach motivated sellers or potential clients. But let’s...