How To Achieve Success In Real Estate

First Touch Letters isn't just a company made of marketing folks who help your business grow through direct mail... it's a company made up of real estate investors who use the same exact method they preach! And what do they preach? 

Be consistent!

Take one of the owners, Bill Syrios, who's been investing in real estate for 35 years. His first purchase was in 1989, and his "office" was an old Wendy's near the University of Oregon where he would meet sellers and sign contracts. 

Over the last few decades he's grown his business from 1 property rental, to over 500+ units... and still counting! How did he achieve such success?

Consistency.

He consistently talked about his business with friends, family, strangers... anyone who would listen!

He consistently followed up with people on offers made.

And today, he consistently mails. Every month. Yes, even in December (check out our holiday mailers after Thanksgiving!)

When real estate got tough, and you could no longer simply put an ad in the newspaper stating "I buy houses for cash" (which yes, was one of the first marketing strategies Bill did in his early investing career), he turned to strategic marketing ideas, including building a small house structure on a back of a truck with a sign stating We Buy Houses!

In 2015 his real estate company started using handwritten direct mail, which grew his business from 250 units, to 500+ units. 

With whatever marketing you're doing...

Whether it's consistently talking about your business to anyone with years,

Ranking high on google with SEO,

Cold-calling,

Or sending out handwritten letters monthly to motivated seller lists (something we personally recommend as one of your top marketing strategies),

Be consistent with it.